When starting a landscaping business your job will be to enhance and maintain the appearance of a landscape. Landscapers are often creative people with an eye for design. As a landscaper you will plan the arrangement of trees, plants and shrubs and maintain it. Your landscaping business can offer lawn mowing services as well. A beautiful landscape is not only pleasant to look at but it can also increase the value of a home or location.
Where will you work?
You will mainly work in the gardens, backyards and front yards of your client’s homes which is called residential landscaping. However you can also offer commercial landscaping where you will be providing your landscaping services to businesses, schools, and golf courses. When starting your landscaping business consider which locations have a demand for your service. For example there is a higher demand for landscaping services in the suburbs rather than the city.
When starting a landscaping business you will need to purchase your own tools and equipment, Tools you will need includes shovels, pruners, watering cans and weeders. You will also need a car, van or truck that will be able to carry your equipment. If your landscaping business offers lawn mowing services also consider purchasing a good quality lawn mower, however most clients will probably have a lawn mower of their own. Explore local gardening/ plant stores and find out what types of plants they have and their costs. This will help you when determining what plants to include in the landscape when working with a budget. You can also choose to purchase software which enables you to create a design of the landscape.
Advertising a Landscaping Business
Local advertisements is the best way to advertise your landscaping business. You can advertise your landscaping business through the following methods:
- Flyers– Determine if you can put up flyers in local grocery stores, community centers, plant stores, and home improvement stores. It is best to ask the owner of these businesses for permission first. Also hand out flyers to passer byes on the street.
- Door-to-Door– Go door to door and let people know about your service. If you notice a lawn looks unkept, knock on their door and offer your services. When you notice someone new has moved into the neighborhood let them know about your services.
- Landscaping Business Cards– Create business cards and hand them whenever an opportunity appears. Network as much as possible. Ask friends and family for recommendations.
- Yellow Pages– Consider buying an advertisement in the yellow pages of your local phone book. You can also include your business in the online version: YellowPages.com.
- Newspaper classified ads– You can choose to publish ads for your landscaping business in your local newspaper.
- Local.com Having a listing at Local.com can help people that are searching for your service or product locally find you.
- Yahoo Local Searches– If you include your business in the Yahoo Local Searches, when people search for your service your local area your business will appear in the list. To add your business to Yahoo local search, enter the term “add business to yahoo local search” in Yahoo.com and click on the first link.
- Google Local Searches– Google has a local search as well. To add your business to Google local search, enter the term “add business to google search” in Google.com and click on the first link.
Tips for Starting a Landscaping Business
You do not need a degree to start a landscaping business however you should have some knowledge of plants, grass, trees and shrubs. You should be aware of gardening elements such as:
- which areas in a location provides enough sunlight for a plant to grow and survive
- different varieties of plants, shrubs and trees
- which plants are able to survive in your particular location environment.
Before starting a landscaping business consider gaining knowledge and experience by working in a landscaping company or taking some gardening/ landscaping classes. Read gardening magazines and landscaping articles over the Internet.
When starting a landscaping business keep in mind that landscaping is a seasonal position so you will just be working in the spring/ summer months depending on your location. Some businesses often fail because they can not survive during the slow months. During the slow months you should find other forms of income or a job. You can decide to offer snow shoveling services as well.
How much to charge
When starting a landscaping business you may debate over the right price to charge for your landscaping services. When determining a price for your landscaping services consider what your competitors are charging and consider how much your customers are willing to pay. What are your customer’s priorities? Are their main priority cheap prices or quality work? You can decide to charge on an hourly basis and have fixed prices for jobs such as mowing the front lawn.